eCommerceNews UK - Technology news for digital commerce decision-makers

dotdigital stories

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Searchspring partnership boosts personalised eCommerce
Fri, 23rd Feb 2024
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big data
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cx
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bi
Searchspring's integration with Dotdigital set to transform email campaigns by tailoring product offerings based on customer's past interactions.
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The power behind personalised customer journeys
Mon, 4th Sep 2023
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big data
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bi
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cx
Brands need to understand their customers' wants, motivations, and pain points to create a successful customer journey. Personalisation is key.
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What this drinks retailer did to boost customer conversion to almost 100%
Mon, 14th Aug 2023
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martech
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cx
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partner programmes
Shorty's Liquor, Australia's top drinks retailer, upgraded its marketing with Dotdigital to boost customer engagement and measure deliverability.
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Mastering the complex art of online to offline marketing
Mon, 3rd Jul 2023
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bi
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big data
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data analytics
On average, customers connect with brands on ten different channels, making customer journeys increasingly complex.
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Nine marketing automation best practices to implement ahead of 9.9 super shopping day
Wed, 24th Aug 2022
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shopping
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sales
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customers
According to the Euromonitor International report, eCommerce sales in SEA are expected to reach $166 billion by 2026, following a 30% rise in 2021.
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Dotdigital report helps companies to better serve customers
Thu, 10th Mar 2022
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crm
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cx
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martech
Dotdigital has released a new report to help companies bridge the gap between what their customers expect of them and what they experience in reality.
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Video: 10 Minute IT Jams - Who is dotdigital?
Wed, 6th Oct 2021
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bi
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martech
dotdigital is a marketing technology company, specialising in marketing automation, email and customer engagement services.
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Personalised marketing: Shaping the future of the online adult beverage market in 2021 and beyond
Mon, 20th Sep 2021
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bi
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big data
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martech
The pandemic has prompted the retail industry to adapt their marketing strategies. Here are key tactics for success.
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Case study: Malaysian firm TRAPO sharpens eCommerce success with dotdigital
Mon, 20th Sep 2021
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digital marketing
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dotdigital
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ecommerce
The company needed a platform that was simple, centralised, personalised, and able to be integrated with its other marketing tools.
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dotdigital achieves ISO 27701 certification
Tue, 27th Jul 2021
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open source
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privacy
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iso certification
Omnichannel marketing solution provider dotdigital has announced that it has been awarded ISO 27701 certification.
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APAC retailers lagging in omnichannel capabilities
Mon, 23rd Nov 2020
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martech
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omnichannel
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cx
Online retailers in Asia Pacific lead in user experience but lag in omnichannel capabilities, according to new research from dotdigital.
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The enormous impact of AI and machine learning on eCommerce
Tue, 1st Sep 2020
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ml
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crm
Australians are spending billions on online shopping, and AI and machine learning are crucial for businesses to enhance customer experiences.