Customer Journey stories - Page 5

Clarity launches Surfacd, a tool tracking how B2B brands are portrayed across AI search and assistants such as ChatGPT and Perplexity.

Tradesman Saver launches Professional Saver brand to target IT and digital workers as it refreshes its image and eyes growth into 2026.

Mastercard taps Peter Schmeichel to front a UK push for tokenised Click to Pay checkouts, aiming to end manual card entry by 2030.

UK consumers are embracing AI tools but trust is splintering, with most cross-checking search, social and brand sites before deciding.

As AI reshapes marketing, leaders say careers will depend less on tactics and more on systems thinking, judgement and commercial clarity.

Ultamation taps Manchester digital agency Pixel Kicks to build a unified WordPress and WooCommerce platform for its growing software services.

8x8 reports triple-digit growth in AI voice and messaging for CX, as contact centres scale automation beyond pilots across channels.

Smart Communications launches AI-powered tools to help regulated firms modernise customer communications, data capture and archiving at scale.

Toyota teams with digital insurer Cuvva to launch app-based, short-term comprehensive car cover for Toyota and Lexus drivers across the UK.

TheyDo launches Analyst Agent, an AI tool in its journey platform that answers plain-language questions by analysing customer journey data.

Dynatrace unifies real user monitoring, AI tracing and developer tools on one platform to streamline cloud-native, AI-assisted software delivery.

Constructor named sole Customers' Choice in 2025 Gartner Peer Insights report for search and product discovery, earning perfect user rating.

EE has opened a new Lakeside Experience store, piloting 'Stay Safe with AI' sessions amid a GBP £3 million UK retail investment plan.

CX leaders are drowning in data yet missing early friction, as outdated metrics fail to reveal hidden effort across complex journeys.

PushON launches Connect to unify fragmented eCommerce marketing, promising cross-channel insight and clearer links between spend and sales.

Veeam reshapes its top team with three senior hires to sharpen its global data resilience, security and AI-driven growth strategy.

Shoppers turn to AI to find products, but 92% still demand reviews and real customer photos before finally clicking to buy.

GoTo adds AI Receptionist, deeper Tekion links and real-time reporting to its automotive platform to cut missed calls and speed service.

BIXOLON partners with Printec to standardise compact thermal printers in self-service and retail kiosks across Slovenia and wider Europe.

Twilio signs multi-year deal with AEG to power data-led fan engagement across AXS, Crypto.com Arena and the LA Kings from 2025-26.