SugarCRM solutions expand reach on AWS Marketplace

SugarCRM has announced that its Sugar Sell and Sugar Market solutions are now available in AWS Marketplace, completing its suite of offerings on the platform.

This development follows the success of Sugar Serve on Amazon Web Services (AWS), reputed as a trusted cloud platform globally. By joining AWS Marketplace, SugarCRM's products become more accessible for customers seeking to enhance their sales and marketing automation needs with a reliable and scalable platform.

The AWS Marketplace facilitates the streamlined discovery, purchase, and deployment of cloud solutions. For SugarCRM customers, this availability means they can now access Sugar's AI-driven tools directly via their AWS Marketplace account.

According to a statement from the company, "Sugar Sell, Market, and Serve are integral components of Sugar's comprehensive CRM solution— a platform powered by advanced artificial intelligence (AI) and user-friendly interfaces. Together, these solutions break down the silos that often exist within a business, ensuring a cohesive and efficient approach to customer relationship management and customer success."

This integration allows customers to efficiently purchase Sugar Sell Essentials, Sugar Sell Standard, Sugar Sell Advanced, Sugar Sell Premier, Sugar Market, Sugar Serve, and other related solutions directly through AWS Marketplace.

Allison Johnson, from AWS Scale Partners, expressed enthusiasm about the continued collaboration, stating, "We are pleased to announce the expansion of our collaboration with SugarCRM, a leader in intelligent CRM solutions. Building on our successful collaboration in deploying SugarCRM's solutions on the AWS cloud, SugarCRM's advanced CRM tools are now available on AWS Marketplace, greatly enhancing accessibility for our global customer base."

"As we continue to innovate alongside SugarCRM, this partnership exemplifies our dedication to providing best-in-class technologies to better meet our clients' evolving needs."

The integration into AWS Marketplace promises several benefits to customers, including cost savings, flexible pricing, standardized license terms, improved vendor onboarding, and consolidated billing and procurement management.

Clint Oram, Co-Founder and Chief Strategy Officer at SugarCRM, highlighted AWS Marketplace's reliability, stating, "AWS Marketplace is a trusted source for carefully curated software solutions and an extensive catalog tailored to various industries and business needs. AWS customers benefit from an integrated purchasing experience for greater cost efficiencies, bundled services, and support. With access to Sugar solutions in AWS Marketplace, customers worldwide are one step closer to achieving AI-powered CRM that makes the hard things easier for sales, marketing, and service professionals to deliver excellent customer experiences and drive business growth."