Social Media stories

Australians are urged to boost online security as AI-driven scams surge ahead of Christmas, with experts promoting multi-factor authentication and hardware keys.

Brands worldwide are boosting affiliate marketing budgets, citing its cost efficiency and stronger ROAS amid rising paid media costs, per new global research.

Australians spend 41 hours weekly online, with digital ad spend surging to USD $20.7 billion, driven by social media and influencer marketing growth.

New Zealand faces NZD $1.6bn in scam losses; criminologist urges tougher regulation on social media and telco firms to curb cybercrime syndicates.

CelcomDigi and Media Prima's anti-scam campaign has reached over 4 million Malaysians, raising awareness of online scams via TV and digital platforms.

UK police and trading standards use AI and social media tracking to combat a 59% rise in illegal disposable vape sales following their ban.

UK shoppers now combine AI tools, social media, and peer reviews to guide online purchases, reflecting a shift from relying on single search sources.

UK consumers increasingly prioritise trust and speed in digital purchases, with 77.6% researching online before buying amid booming eCommerce growth.

Adobe launches conversational agentic AI assistants in apps like Photoshop and Express, accelerating creative workflows with natural chat and control.

Ninety percent of Australian creators now use generative AI, boosting business growth and creative output, reveals Adobe's first Creators' Toolkit Report.

Bitdefender reports a 63% rise in malicious Halloween spam, with scams posing as festive giveaways and retail offers to steal data or spread malware.

Adobe and YouTube partner to bring Premiere mobile editing tools to YouTube Shorts, enhancing short-form video creation for millions of creators globally.

Adobe introduces AI assistants and new creative tools across its platforms, enhancing content creation with integrations from partners like OpenAI and Google.

Thirty-five young leaders will join the Online Safety IRL programme to combat digital scams and raise awareness among over five million Malaysians.

Over one million students worldwide have completed KnowBe4's cyber security training, boosting digital safety awareness for teens aged 16 and above.

A fellowship in Malaysia empowers 35 content creators and youth leaders to combat AI-driven scams, reaching over five million online users with digital safety messages.

BookMyAdvert.com launches UK's first self-serve TV ad platform, letting users book campaigns across major broadcasters and digital channels from 2p per view.

Jessie Stephens tops Australian Talent Index 2025 for tech brand endorsements, while Froomes leads in telecommunications campaigns, reveals survey.

Over six million people in the UK use a single password for all accounts, fuelling a rise in hacking as reports soar to 35,434 in 2024, warns new survey.

A study reveals most UK social media debt advice is misleading or unreliable, urging people to seek FCA-regulated, impartial financial guidance instead.