eCommerceNews UK - Technology news for digital commerce decision-makers

Fluent Commerce stories

Graham jackson

Fluent Connect uses AI to speed retail integrations

Tue, 13th Jan 2026
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Fluent Commerce unveils Fluent Connect, using AI to slash retail system integration times from months to days across key platforms.
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Fluent Commerce adds AI A/B testing to order sourcing

Mon, 12th Jan 2026
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Fluent Commerce is adding AI-driven A/B testing to Fluent Order Management to optimise retailers' sourcing logic on live orders in real time.
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AI tools urged as 'inventory denial' attacks hit UK retail

Wed, 7th Jan 2026
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advanced persistent threat protection
UK retailers are urged to deploy AI defences as 'inventory denial' bot attacks quietly block genuine shoppers and warp stock visibility.
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Retailers optimistic about AI but full deployment remains distant

Fri, 5th Dec 2025
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Over two-thirds of retailers expect agentic AI to boost efficiency by 2026, but only 8% have fully integrated it into their operations so far.
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JD Sports upgrades Hibbett's US stores with new order system

Sat, 22nd Nov 2025
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JD Sports is rolling out Fluent Commerce's order system across 1,000 US Hibbett stores to boost inventory visibility and omnichannel fulfilment options.
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Fluent Commerce unveils server to boost AI in retail queries

Thu, 13th Nov 2025
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digital transformation
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commerce systems
Fluent Commerce launches MCP Server to link AI agents with retail backend systems, speeding up order queries and boosting customer service efficiency.
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Fluent Order Management launches on Google Cloud Marketplace

Thu, 2nd Oct 2025
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digital transformation
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Fluent Commerce has launched its Fluent Order Management solution on Google Cloud Marketplace, simplifying procurement and boosting global retail operations.
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Cost of living & supply chain woes top retail concerns

Fri, 25th Apr 2025
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Retailers name the cost of living crisis their biggest challenge in 2025, with 56% citing it as the main concern amid economic uncertainty, says Fluent Commerce.
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Secretlab partners with Fluent Commerce for OMS upgrade

Tue, 19th Nov 2024
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Singapore's Secretlab partners with Fluent Commerce to upgrade its Order Management System, enhancing global digital operations for improved customer experience.
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Protect your profits: How to prevent downtime and maximise Black Friday sales

Tue, 15th Oct 2024
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As Black Friday nears, retailers must prepare against outdated order management systems to prevent downtime and maximise their sales potential.
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Enterprise Software: Why 'out of the box' features will become obsolete with GenAI

Tue, 30th Jul 2024
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commerce systems
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partner programmes
Generative AI is set to revolutionize enterprise software by making costly customisation obsolete, paving the way for unprecedented digital agility.
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UK retailers predict growth despite economic challenges ahead

Thu, 23rd May 2024
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supply chain
After years of economic turmoil, the UK retail sector expects a revival as 93% of retailers forecast business growth for 2024, despite ongoing challenges.
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Exclusive: How Fluent Commerce is shaking up the OMS industry

Mon, 15th Apr 2024
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ai
In an exclusive, Fluent Commerce's Chief Strategy Officer, Jamie Cairns, illuminates how the Australian firm is revolutionising how global businesses manage orders and inventory.
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Fluent Commerce unveils revamped global channel partner program

Thu, 14th Mar 2024
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martech
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commerce systems
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e-commerce
Fluent Commerce, the Australian OMS provider, revitalises its global channel partner programme, aiming to stimulate the OMS wave and strengthen its diverse partnerships.
Commerce

Preparing for peak holiday season with Composable Commerce

Fri, 3rd Nov 2023
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This article discusses what Composable Commerce is, the benefits of the technology, how it makes peaks in trading easier and how retailers can get started.
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Why order management can make your ERP system more efficient

Thu, 14th Sep 2023
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supply chain
Adding an Order Management System (OMS) to your existing ERP platform can enhance order fulfilment and improve customer experience.
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Video: 10 Minute IT Jams - An update from Fluent Commerce

Fri, 21st Jul 2023
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digital transformation
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Rob Crowley, who is the CTO at Fluent Commerce, joins us today to tell us more about Fluent Commerce and the importance of composable commerce.
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Balmain bolsters customer experience with Fluent Commerce

Wed, 14th Jun 2023
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Historic luxury house Balmain deploys Fluent Order Management to deliver an improved online customer experience.
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Fluent Commerce appoints Wendy Zveglic as VP of Engineering

Wed, 17th May 2023
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Fluent Commerce appointed Wendy Zveglic as its VP of Engineering. Wendy will lead the team and develop innovative solutions for retail giants.
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ALDO chooses Fluent to simplify its customer experience

Thu, 4th May 2023
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commerce systems
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Multinational retailer ALDO Group implements a new distributed order management system from Fluent Commerce for omnichannel order fulfilment.