Barry Padgett stories
Amperity unveils AI capabilities Explore & Assist to enhance customer data
Thu, 7th Mar 2024
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cx
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martech
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cdp
Amperity has launches new generative AI capabilities – Explore and Assist – to join Stitch and Predict in comprehensive suit, AmpAi.
Virgin Atlantic chooses Amperity for AI transformation
Mon, 11th Sep 2023
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martech
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data analytics
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cdp
Virgin Atlantic has selected Amperity to deliver AI-powered unified customer profiles built on a first-party data foundation.
Shiseido partners with Amperity to accelerate first-party data strategy
Fri, 4th Aug 2023
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data analytics
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paas
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data science
The Prestige beauty company deploys a customer data platform to democratise data, deliver personalised customer experiences and increase agility.
Forever 21 selects Amperity for its first-party data strategy
Thu, 8th Jun 2023
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data analytics
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paas
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cx
With Amperity, Forever 21 will be able to reach more consumers while enriching advertising campaigns through customer insights.
Amperity’s AI solution solves third-party data dilemma
Tue, 23rd May 2023
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martech
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data analytics
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cdp
Amperity demonstrates how its AI solution can help solve the third-party data dilemma for marketers leveraging paid media campaigns in a cookieless era.
Amperity is helping Authentic get more from its data
Fri, 14th Apr 2023
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cx
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data analytics
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martech
Amperity teams up with Authentic Brands Group to activate data from multiple touchpoints for stronger customer profiles.
Amperity chosen to maximise MillerKnoll's omnichannel data
Thu, 16th Mar 2023
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martech
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data analytics
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omnichannel
The company needed a comprehensive solution to meet the evolving preferences and behaviours of consumer shopping.
Premium lifestyle brand elevates customer experience with Amperity
Tue, 21st Feb 2023
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cx
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data analytics
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martech
Amperity has announced Rhone has selected Amperity as the critical foundation to maximise the value of its omnichannel customer data.
Amperity to help Reckitt maximize and scale first-party data
Wed, 14th Dec 2022
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cx
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data analytics
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martech
The global consumer products company behind Lysol, Air Wick and Enfamil deploy a customer data platform to build long-term customer loyalty and drive revenue.
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Leadership team expansion at Amperity with new CPO
Fri, 18th Nov 2022
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hcm
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payroll systems
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f5 networks
Amperity, the customer data platform, has hired Seema Kumar as its new Chief People Officer and Megan McDonagh as Chief Marketing Officer.
Amperity strengthens its leadership team with two new hires
Wed, 16th Nov 2022
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digital marketing
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leadership
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employment
Amperity has welcomed a new Chief Marketing Officer and Chief People Officer, strengthening its leadership team.
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Amperity appoints Billy Loizou as Asia Pacific area vice president
Fri, 26th Aug 2022
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martech
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data analytics
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cdp
Amperity expands into APAC market, appoints Billy Loizou as VP to lead sales and marketing efforts and help brands use customer data for growth.