B2B stories - Page 7

Digital commerce entity, Spryker, teams up with global provider of tax tech solutions, Vertex, to offer scalable, automated tax services.

Progress launches Sitefinity 15, embedding GenAI to aid marketers in generating personalised content at scale.

Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.

EasyDMARC introduces EasySender, an innovative platform aimed at boosting email deliverability and sender reputation.

Antavo, the loyalty platform, has been recognised in the Gartner Market Guide for Loyalty programme Vendors for 2023.

Trustwave SpiderLabs releases report on cyber threats facing financial services sector, equipping organisations with mitigation strategies.

Alibaba.com has unveiled a suite of new products and enhancements to existing sourcing tools during its first Co-Create conference.

AI in HR: SMEs need to do more to integrate the technology while addressing concerns of transparency and ethics, according to a Capterra study.

Data-rich generative artificial intelligence will drive modern-day business automation, says Lee Chin Jian, vice president at DAI Magister.

One of the most significant challenges CSPs face is using services sourced from partners to enrich the value they offer their customers.

Cequence Security reports a 550% rise in unique API threats during the holiday period, highlighting the need for improved API protection.

BigCommerce expands its engineering team and leverages the growing partner ecosystem to equip B2C and B2B merchants with modernised eCommerce experiences.

HiBob, an HR tech platform, appoints Sarah Reynolds as Chief Marketing Officer to grow the company's global reach and drive go-to-market excellence.

Adobe's latest innovations are designed to enable superior prospecting and conversion, enhanced B2B account-based marketing and richer personalisation.

B2B payments firm Mondu expands into the UK, offering Buy Now Pay Later solutions to merchants and marketplaces.

Global security leader Gallagher appointed Melissa Vidakovic as the new Marketing Director for Americas, bringing tech and software marketing expertise.

Over the past two years, opportunities have emerged for marketers to learn and grow. What lessons can we glean from those who have been most successful?.

Ah Um has released a new study showing that 65% of business leaders are drawn in by visuals when browsing B2B content.

Contentsquare forms advisory board with experts from Ford, L'Oreal, Sur la Table, Sysco, and more, to provide support and guidance on go-to-market strategies.

Zoom2u, a provider of real-time tracking delivery solutions, has acquired Talcasoft transport management software to expand the functionality of Locate2u.