Twilio stories

Twilio predicts Asia Pacific customer service will face strict AI transparency rules and mandatory bot disclosures by 2026.

Proofpoint has appointed Joyce Kim as Chief Marketing Officer to lead its marketing strategy amid rising AI adoption in cybersecurity and data protection.

UK professionals aged 36-50 face the highest digital overload, with over 2,200 unread emails and growing pressure to stay constantly online, research finds.

AUTO1 Group has won Twilio’s 2025 EMEA Star Builder Award for innovative use of messaging and verification APIs to enhance its used car trading platform.

EMEA firms are rapidly deploying conversational AI, investing heavily to boost customer loyalty and trust despite legacy infrastructure challenges.

Coralogix appoints Chetan Chaudhary as Chief Revenue Officer to lead global sales and AI-driven growth after strong USD $100 million revenue year.

Twilio launches new data features like Granular Observability and expanded APIs to help enterprises boost trusted customer engagement globally.

Australian consumers are growing impatient with automated customer service, favouring human agents over AI-powered chatbots and voice menus, a new report finds.

Lifeline and SANE are enhancing mental health support in Australia using digital tools like SMS and online chat for timely, accessible care.

RCS offers Australian businesses a secure, interactive way to boost customer engagement and trust, tackling data privacy concerns amid rising scams.

Over a third of Australian businesses use AI chat tools for customer service, with another 39% planning adoption to boost satisfaction and accessibility.

Twilio has launched global RCS messaging, enabling businesses to send branded, interactive messages, boosting engagement and trust across 20 countries.

Nearly half of UK workers seek scheduled 'digital silence' periods to curb online distractions and boost productivity, particularly among those aged 25-34.

Buildkite has named Kevin Gounden as CEO to spearhead growth and AI innovation in its software delivery platform used by top firms worldwide.

A survey of 288 APAC retailers shows strong confidence in customer engagement plans, with loyalty and personalised tools top priorities despite economic challenges.

Fresha has boosted customer engagement with a 41.3% read rate and 7.1% more reviews after switching from SMS to secure RCS messaging powered by Twilio and Google.

New Relic appoints Lauren Nemeth as Chief Revenue Officer to boost global growth with her extensive tech sales and leadership experience.

Twilio has appointed Howard Fyffe as Director of Sales for ANZ, aiming to boost personalised digital engagement and business growth across Australia and New Zealand.

Recent mergers in MarTech signal the end of standalone CDPs, as companies focus on unified customer data platforms for seamless experiences.

Australian businesses benefit from AI-driven customer engagement, yet 66% of consumers express exhaustion and seek greater trust and control over AI interactions.