eCommerceNews UK - Technology news for digital commerce decision-makers

Social commerce stories

Flux result fe67de50 c21b 46bd 9ff4 d710c1b4f73a

Blackhawk launches digital wallet for unified stored value

Yesterday
#
fintech
#
cx
#
payment technologies
Blackhawk Network has unveiled a Digital Wallet API that lets brands pool gift cards, refunds, loyalty rewards and promo credit into one spendable balance.
5 ecommerce trends set to define 2026 melissa data india

5 eCommerce trends set to define 2026

Last week
#
digital transformation
#
cx
#
martech
Ecommerce in 2026: AI shoppers, social sales and returns pressure push retailers to rethink data, compliance and cross-border growth.
Flux result 89e3196b 7816 4c76 a2d6 4bc3dfe8e752

Shoppers turn against AI social content, survey finds

Last week
#
cx
#
martech
#
partner programmes
Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.
Flux result 9c8f567b aa84 4800 88c4 504dcca37272

PayPal brings payment links to Canva's 265 million

Last week
#
saas
#
digital transformation
#
fintech
PayPal brings payment links into Canva for 265 million users, letting creators, entrepreneurs and small firms sell from designs with QR codes and checkouts.
Flux result 987ac658 d1de 42d4 96e5 8f1b75fe713e

Bazaarvoice launches API to boost AI review discovery

Last week
#
martech
#
commerce systems
#
erp
Bazaarvoice unveils patent-pending API to help brands and retailers surface verified reviews in AI-led shopping and search results.
Flux result 2c988053 8b5f 4e8b b524 d8256ea0dea2

Rugs Direct launches WhatsApp returns service in UK

Last month
#
digital transformation
#
cx
#
martech
Rugs Direct and stampfree.ai unveil WhatsApp returns in UK retail pilot, as research shows shoppers want messaging apps for post-purchase tasks.
Flux result 0ba9752d 8144 4c83 9463 458d59d0b282

UK shoppers will pay more for seamless retail experience

Last month
#
digital transformation
#
cx
#
martech
UK shoppers willing to pay more for seamless cross-channel retail, with younger consumers leading demand for friction-free journeys and consistent payments.
Flux result ff409a37 c4fb 4a75 8e07 ed7473f03dcc

TikTok Shop adds Bazaarvoice reviews to product pages

Last month
#
cx
#
martech
#
e-commerce
TikTok Shop and Bazaarvoice link up to push verified customer feedback, photos and videos onto product pages as US sales surge.
Untitled design   2026 03 25t233055.799

THG Commerce backs Beauty of Joseon’s UK TikTok Shop

Last month
#
partner programmes
#
e-commerce
#
marketing
THG Commerce teams with Beauty of Joseon for UK TikTok Shop debut, with affiliate creators driving 68% of early revenue and boosting Korean skincare reach.
Young british woman online shopping tiktok ai recs cozy bedroom

UK retailers turn to TikTok & AI as social shopping grows

Last month
#
digital transformation
#
martech
#
omnichannel
UK retailers step up TikTok and AI shopping experiments as social feeds overtake high streets and search as the place to discover products.
Untitled design   2026 03 17t210227.318

Pattern appoints David Jennison to lead European growth

Last month
#
data analytics
#
cx
#
martech
Pattern appoints ex-Amazon eCommerce Specialist David Jennison as Europe MD to spearhead marketplace-driven growth and AI-powered expansion.
Laptop analytics dashboard with short video shopping feed illustration

Revuze adds TikTok Shop insight to market platform

Fri, 27th Feb 2026
#
data analytics
#
cx
#
martech
Revuze now tracks TikTok Shop sales and creator performance, unifying commerce data with customer feedback in its market platform.
Uk online shop secure checkout cybersecurity shield circuit lock

Ecommpay issues free guide to combat rising eCommerce fraud

Thu, 26th Feb 2026
#
mfa
#
fintech
#
cx
Ecommpay launches a free fraud guide for online retailers as UK payment fraud hits GBP £1.17 billion and AI-driven scams rapidly escalate.
Merchant dashboard products to checkout with integration chains

Akeneo links with Stripe to power agentic commerce

Thu, 19th Feb 2026
#
cx
#
martech
#
commerce systems
Akeneo and Stripe launch integration to pipe AI-ready product data into agentic checkout flows, cutting disruption for merchants.
Untitled design  16

Pulse Advertising names Paola Nannelli as Chief Executive

Tue, 10th Feb 2026
#
e-commerce
#
apple
#
marketing
Pulse Advertising has named Paola Nannelli Chief Executive as it steps up UK and US growth plans in the fast-shifting social commerce market.
Crowded uk post holiday returns counter clothing store winter scene

UK retailers warned over £1.05bn surge in gift returns

Tue, 10th Feb 2026
#
cx
#
martech
#
supply chain
UK retailers brace for GBP £1.05bn in post-Christmas returns as fashion fit woes, social commerce and ageing habits strain logistics.
Matthias

E-commerce growth redistributes across Europe in 2026

Fri, 30th Jan 2026
#
cx
#
martech
#
commerce systems
E-commerce growth is shifting across Europe, with Central and Eastern Europe and the Nordics surging as returns and AI reshape online retail.
Uk shopper confused by inconsistent online chair photos living room

AI-edited product images erode trust in marketplaces

Thu, 29th Jan 2026
#
devops
#
cx
#
martech
AI-edited images are eroding trust in online marketplaces, with most UK shoppers blaming platforms for misleading or inconsistent visuals.
Canadian creator kid safe studio ai editing higher earnings warm

YouTube sets 2026 agenda on creators, kids & AI tools

Thu, 22nd Jan 2026
#
martech
#
physical security
#
digital entertainment
YouTube sets 2026 agenda with tougher child safety tools, bigger creator payouts and expanded AI across production and viewing.
Gareth headshot

eDesk appoints Gareth Cummings as CEO to drive AI push

Tue, 20th Jan 2026
#
saas
#
uc
#
data analytics
eDesk names Gareth Cummings as CEO, tasking the AI veteran with leading an 'AI-first' expansion drive across EMEA and North America.