Social commerce stories
Linktree hires tech veterans to boost AI & personalisation features
Linktree bolsters senior ranks with three tech industry veterans to expedite its growth and up-end the creator economy through enhanced use of AI and personalisation.
AI amongst key trends shaping eCommerce and retail in 2024
AI, sustainability, social commerce, and value provision will redefine retail and online sectors in 2024, predicts ecommerce specialist, Paul Waddy.
Bazaarvoice acquires Granify to enhance eCommerce with personalised shopping experiences
Bazaarvoice set to revolutionise eCommerce by acquiring Granify, aiming to offer personalised online shopping experiences.
Social commerce strategies: changing the retail game plan
As social media strategies continue to evolve, they are set to open new doors for brands to create social commerce experiences.
XPO: The Mars Agency appoints Gavin McColl as eCommerce Director
XPO: The Mars Agency appoints Gavin McColl as eCommerce Director, strengthening their digital commerce capabilities.