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Adobe launches Firefly app, bringing AI image & video to mobile
Marketing Technologies

Adobe launches Firefly app, bringing AI image & video to mobile

Adobe launches Firefly mobile app for iOS and Android, enabling AI-powered image and video creation with seamless Creative Cloud integration.

By Melvin Hipolito • 4 min read • Wed, 18th Jun 2025
Adobe unveils new Firefly app with expanded AI content tools
Marketing Technologies

Adobe unveils new Firefly app with expanded AI content tools

Adobe unveils updated Firefly app, integrating AI tools and models from Google Cloud and OpenAI to enhance creative content generation across media.

By Jed Nykolle Harme • 4 min read • Fri, 25th Apr 2025
Adobe unveils AI integration plans for creative workflow boost
Marketing Technologies

Adobe unveils AI integration plans for creative workflow boost

Adobe unveils its ambitious plan for integrating AI agents across its product suite, aiming to revolutionise creativity and streamline workflows for users.

By Melania Watson • 4 min read • Thu, 10th Apr 2025
Adobe unveils AI tools to enhance Premiere Pro editing
Marketing Technologies

Adobe unveils AI tools to enhance Premiere Pro editing

Adobe has unveiled Generative Extend in Premiere Pro, enhancing video editing with AI-powered features like Media Intelligence and Caption Translation.

By Sean Mitchell • 2 min read • Thu, 3rd Apr 2025
Adobe invests USD $5m in fund for diverse filmmakers
Marketing Technologies

Adobe invests USD $5m in fund for diverse filmmakers

Ahead of the 2025 Sundance Film Festival, Adobe unveils updates to its tools and pledges USD $5 million to support underrepresented filmmakers.

By Melania Watson • 3 min read • Thu, 23rd Jan 2025
Hands-on Review: Logitech MX Creative Console
Marketing Technologies

Hands-on Review: Logitech MX Creative Console

Logitech's MX Creative Console promises to enhance creativity and streamline workflows for professionals with its customisable features.

By Sean Mitchell • 4 min read • Wed, 27th Nov 2024
Adobe unveils new GPU-powered tools with NVIDIA RTX GPUs
Marketing Technologies

Adobe unveils new GPU-powered tools with NVIDIA RTX GPUs

Adobe has launched new GPU-powered tools for video and 3D content creators, leveraging NVIDIA's RTX GPUs to enhance creative workflows and efficiency.

By Catherine Knowles • 3 min read • Thu, 17th Oct 2024
Adobe unmasks over 100 new Creative Cloud features
Unified Communications

Adobe unmasks over 100 new Creative Cloud features

Adobe has unveiled over 100 new features at Adobe MAX 2024, focusing on Creative Cloud innovations and generative AI to boost productivity.

By Melania Watson • 2 min read • Wed, 16th Oct 2024
Adobe elevates Frame.io with new camera partnerships
Marketing Technologies

Adobe elevates Frame.io with new camera partnerships

Adobe unveils the next generation of Frame.io, enhancing collaboration with Canon, Nikon, and Leica, streamlining workflows for creatives globally.

By Melania Watson • 3 min read • Tue, 15th Oct 2024
Adobe unveils new Firefly video model and updates image tools
Marketing Technologies

Adobe unveils new Firefly video model and updates image tools

Adobe has unveiled the Firefly Video Model, expanding its generative AI tools for creative professionals, alongside enhanced image capabilities.

By Melania Watson • 4 min read • Tue, 15th Oct 2024
Logitech unveils MX Creative Console with strong Adobe integration
Marketing Technologies

Logitech unveils MX Creative Console with strong Adobe integration

Logitech launches the MX Creative Console, aiming to streamline workflows for digital creators with AI and Adobe integration.

By Sean Mitchell • 2 min read • Wed, 25th Sep 2024
Adobe unveils major updates to Premiere Pro focusing on colour & speed
Marketing Technologies

Adobe unveils major updates to Premiere Pro focusing on colour & speed

Adobe has unveiled major updates for its Premiere Pro (beta) software, introducing new colour management, improved performance, and a refreshed design.

By Shannon Williams • 3 min read • Thu, 12th Sep 2024
Adobe unveils new AI tools for video editing in Premiere Pro
Marketing Technologies

Adobe unveils new AI tools for video editing in Premiere Pro

Adobe previews the Firefly Video Model, set to revolutionise video editing with AI-driven Text to Video and Image to Video capabilities in Premiere Pro.

By Melania Watson • 2 min read • Thu, 12th Sep 2024
Adobe wins two Engineering, Science & Technology Emmy Awards
Marketing Technologies

Adobe wins two Engineering, Science & Technology Emmy Awards

Adobe has won two Engineering, Science and Technology Emmy Awards, recognising its innovative tools like Premiere Pro and Substance 3D Painter in the television industry.

By Imee Dequito • 3 min read • Wed, 4th Sep 2024
Adobe set to revolutionise video production with new AI tools
Marketing Technologies

Adobe set to revolutionise video production with new AI tools

Adobe is set to revolutionise video creation with its new generative AI tools within Premiere Pro, streamlining workflows and facilitating seamless object editing in scenes.

By Tom Raynel • 3 min read • Tue, 16th Apr 2024
Adobe plans innovative audio editing update for Premiere Pro
Marketing Technologies

Adobe plans innovative audio editing update for Premiere Pro

Adobe introduces an intelligent audio experience in its Premiere Pro software beta version, promising to speed up editing and facilitate workflows ahead of the 2024 Sundance Film Festival.

By Tom Raynel • 3 min read • Wed, 17th Jan 2024
Adobe unveils Project Sound Lift, an innovative AI-powered audio tool
Marketing Technologies

Adobe unveils Project Sound Lift, an innovative AI-powered audio tool

Adobe unveils Project Sound Lift, an AI-powered tool transforming audio quality in videos by isolating and enhancing soundtracks.

By Sean Mitchell • 3 min read • Mon, 20th Nov 2023
SNS introduces new ShareBrowser v.7 with enhanced media workflow features
Cloud Services

SNS introduces new ShareBrowser v.7 with enhanced media workflow features

SNS has launched ShareBrowser v.7, offering improved media workflows, enhanced security and optimised user experience.

By Catherine Knowles • 3 min read • Mon, 6th Nov 2023

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