Jellyfish stories
Jellyfish has unveiled an AI-driven media platform aimed at revolutionising in-house marketing, promising a 65% cut in campaign launch times.
AI advertising is shifting as brands prioritise craft, workflow design and oversight over novelty, the report says.
Jellyfish names Maria Africa senior director of paid media for Australia and New Zealand as it accelerates AI-driven marketing growth.
The AARON Awards have been launched globally to celebrate AI-led creativity in advertising, focusing on solo and small teams advancing commercial campaign innovation.
In Marketing We Trust announces key leadership promotions and forms its first advisory board to accelerate global growth and enhance client services.
The world's first benchmark to assess large language models for creativity in advertising has launched, backed by leading industry groups.
Google Cloud launches Imagen 4, Veo 3, and Lyria 2 on Vertex AI, boosting image, video, and music generation with advanced AI media models.
Australian AI firm Springboards has secured $5 million in seed funding, aiming to revolutionise creativity in advertising through innovative technology.
Springboards has launched its AI platform to support creative professionals in advertising, securing $5 million from Blackbird Ventures and backing from over 120 agencies.
Incubeta names Ash Rane as APAC Client Director for Data, bolstering its expertise post-Persuasion acquisition and Sam Shennan's promotion to Regional CEO.
Jellyfish's 2024 State of Engineering Management Report reveals engineers now seen as strategic partners, with 90% influencing business strategy.
TechDay's resident virtual reality fanatic, Darren Price, checks out the upcoming Vive Cosmos External Tracking Faceplate.
Apple has lifted the veil on the Apple Watch, revealing its special features and announcing it will officially be available April 24.
