Customer engagement stories - Page 11

Avanade has launched seven new Microsoft-powered AI services to help mid-market organisations in Asia Pacific boost growth and competitiveness.

Ymobile has launched as the UK's first data-led eSIM MVNO, offering flexible data plans and addressing the environmental impact of traditional SIM cards.

Kudosity has launched beta testing for Rich Communication Services in the Asia Pacific, inviting businesses to enhance customer engagement through innovative messaging.

Zendesk unveils its AI Dynamic Pricing Plan, enabling businesses to flexibly invest in AI and automation to meet evolving service needs.

New research reveals that while 73% of companies have adopted AI in marketing, only 52% are achieving expected business value, posing significant challenges.

Brightcove has launched its Marketing Studio for Sales, enabling global teams to create personalised video content seamlessly and efficiently.

PharmX and CH2 have expanded their partnership to enhance pharmacy engagement, introducing over 10,000 products and advanced analytics for Australia's healthcare sector.

MoEngage unveils a suite of tools for Australian marketers to enhance cross-channel engagement during the festive season, boosting personalised customer experiences.

8x8 has launched new AI-driven enhancements to its cloud platform, aiming to boost customer engagement and support over 50 languages for live chats.

Dentsu has unveiled Smarter Media, an AI-driven solution aimed at enhancing personalised buying experiences while boosting retail media monetisation.

New Relic has expanded its presence in India by launching a new office in Bengaluru, featuring over 300 seats to support its growing teams.

Thesys has secured USD $4 million in funding led by Together Fund to revolutionise AI-driven interfaces with its innovative 'Generative UI' platform.

Pixellot has announced a leadership change, with Alon Werber stepping down as CEO after nearly a decade, succeeding by Doron Gerstel.

Eagle Eye has teamed up with Neophyte.ai to revolutionise retail marketing, using real-time data to enhance customer engagement and insights.

Pattern has launched Pattern Recovery to help Australian brands recover up to AUD $6 million in missed revenue from their Amazon marketplace activities.

Sydney's SourseAI has partnered with Digitalk to help mobile virtual network operators launch and thrive using AI and flexible platform solutions.

A report reveals 57% of travel firms struggle to unify customer data, hindering marketing strategies and customer experiences in a competitive industry.

PicoNext has introduced a new Shopify app that allows merchants to easily create Digital Product Passports using generative AI, aiding compliance with EU regulations.

Aflac has been awarded the 2024 CSO Award for its innovative Quackcess Granted authentication initiative, enhancing security and customer experience.

TrueDialog has launched its SMS application for Salesforce Marketing Cloud Engagement, enhancing SMS integration across the Salesforce ecosystem.