AI Overviews stories
Marketers must evolve search strategies, blending proven tactics with AI trends to thrive amid Google's shift to AI-driven search landscapes.
FOMO.ai has launched Hello Gordon, a voice-led AI interview tool that turns expert conversations into multi-format, search-ready content.
US-based Semify has bought Hong Kong's Dragon Metrics to expand its global AI-led SEO and reporting services across non-Google markets.
Conductor's new report reveals AI tools like ChatGPT are reshaping digital brand visibility, with AI-driven search now influencing discovery across key sectors.
Storyblok partners with OtterlyAI to help brands enhance visibility on AI-driven search engines amid shifting consumer search habits.
Most marketers feel unprepared for AI-driven, click-less customer journeys despite 62% expecting them to be common within a year, reveals new research.
Google integrates LearnLM model into Gemini 2.5, enhancing learning with AI-powered explanations and multimodal content for global users.
Google unveils major AI advancements across its Gemini platform, boosting Search, Workspace and video with new features and faster models.
Google expands its AI search in the US with Gemini upgrade, adding advanced features like AI Mode, Deep Search, and live visual interactions.
Google launches AI-powered tools to transform ad creation, bidding and campaign management, making digital advertising more effective and efficient globally.
Otterly.AI has unveiled its AI search monitoring platform, attracting over 1,000 users and aiming to help brands navigate the challenges posed by generative AI search.
Google has unveiled Gemini 2.0, its most advanced AI model yet, featuring enhanced capabilities for developers and new tools for interactive applications.
Google launches AI Overviews for its US search feature, promising enhanced user satisfaction but facing early issues with erroneous summaries.
At Google Marketing Live 2024, major AI advancements promised to revolutionise advertising, including optimised Performance Max campaigns, generative AI image tools, and enhanced media transparency.
Google is rolling out its personalised Preferred Sources news feature to all English search users worldwide as it tweaks AI-driven search links.
AI and new search platforms are prompting Australian marketers to shift focus from keywords to brand visibility across diverse digital and social channels.
Google uses machine learning to enhance safety for users under 18 in the US, applying new age-based protections across its platforms automatically.
Google launches new AI tools to boost ad targeting and creative output for brands and marketers across Southeast Asia's diverse digital landscape.