Adobe Summit stories
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Deloitte Digital named 2024 Adobe Partner of the Year for APAC
Fri, 29th Mar 2024
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data analytics
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martech
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Deloitte Digital named 2024 Adobe Digital Experience Partner of the Year for the Asia Pacific, affirming its long-term alliance and commitment to excellence with Adobe.
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Adobe enhances Experience Cloud for optimised customer engagement
Wed, 27th Mar 2024
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cx
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martech
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ai
Adobe boosts its Experience Cloud line with enhanced functionalities, empowering brands to optimise customer engagement through data-unified, personalised cross-channel journeys.
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Adobe & Microsoft unveil AI-powered tools for marketers
Wed, 27th Mar 2024
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martech
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ai
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productivity
Adobe and Microsoft have unveiled a groundbreaking partnership to boost marketers' efficiency, merging Adobe Experience Cloud with Microsoft Copilot for a next-level AI-powered work experience.
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Adobe unveils Firefly & Custom Models to harness GenAI advances
Wed, 27th Mar 2024
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ai
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martech
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adobe
Adobe shakes up content creation with the launch of Firefly Services and Custom Models, harnessing generative AI to streamline productivity and personalise brand content.
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Adobe unveils AI advancements for centralised customer data
Wed, 27th Mar 2024
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martech
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cdp
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ai
Adobe boosts its Experience Cloud through an AI assistant and additional features, enabling businesses to centralise and extract value from customer data.
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Adobe unveils AI innovations to transform content supply chain
Wed, 27th Mar 2024
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martech
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ai
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pfizer
Adobe debuts AI-driven innovations to enhance content supply chain, streamlining end-to-end business processes and delivering personalised customer experiences.
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Adobe's new AI advancements aim to bolster customer experiences
Wed, 27th Mar 2024
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cx
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martech
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ai
Adobe unveils a series of AI advancements aimed at enhancing brands' customer experiences and content personalisation, including their new generative programme, Adobe GenStudio.
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Adobe & Henkel extend partnership for AI-driven automation
Tue, 26th Mar 2024
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martech
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cdp
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ai
Adobe enhances Henkel's customer engagement with AI-driven automation and uses Adobe Firefly and Adobe Experience Cloud to augment personalised content.
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Adobe partners with luxury brands retailer Prada Group
Fri, 24th Mar 2023
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cx
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martech
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adobe
Adobe says this partnership will enable real-time personalisation and increase revenue to elevate the luxury group's customer experiences.
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Adobe Express presents enterprises with new opportunities for creativity
Fri, 24th Mar 2023
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cx
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martech
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adobe
Adobe announces Adobe Express for Enterprise, a universal creative tool for businesses to create, share and review on-brand content.
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Adobe announces new Product Analytics in Experience Cloud
Fri, 24th Mar 2023
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data analytics
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martech
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adobe
The new application reimagines the product analytics category by unifying customer journey insights across marketing and product.
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Adobe and Drift launch conversational experience for Marketo Engage
Fri, 29th Mar 2019
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uc
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martech
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ai agents
By connecting target account lists with Drift, MarketoEngage customers will supposedly be able to target each website visitor with a chatbot.
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Snowflake joins with Adobe to transform customer experiences
Fri, 29th Mar 2019
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data analytics
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cx
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martech
Snowflake Computing joins Adobe Exchange partner program to provide data-driven decision making and customer experience management solution.
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Adobe launches cloud commerce platform
Thu, 28th Mar 2019
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martech
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commerce systems
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open source
Adobe Commerce Cloud provides a customisable and scalable end-to-end platform to manage and optimise the commerce experience.
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How Adobe, Microsoft and SAP aim to transform CX
Thu, 28th Mar 2019
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data analytics
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cx
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martech
The three partners outlined a common approach and set of resources for customers in an initial announcement last September.
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Hootsuite integrates with Adobe Experience Platform
Thu, 28th Mar 2019
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data analytics
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martech
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planning
Hootsuite partners with Adobe Experience Platform to integrate social media insights, empowering omni-channel marketing through six new solutions.
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How HCL aims to drive a data-driven omnichannel customer experience
Thu, 28th Mar 2019
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crm
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devops
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data analytics
HCL has launched the HCL ADvantage Experience, a platform integrating with Adobe Experience Cloud to accelerate data-driven, omnichannel customer experiences.
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Adobe launches platform to power customer experience management
Wed, 27th Mar 2019
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crm
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data analytics
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cx
Adobe Experience Platform stitches together data from across the enterprise, enabling real-time customer profiles leveraging Adobe Sensei.
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Adobe, Microsoft and LinkedIn join forces to accelerate account-based experiences
Wed, 27th Mar 2019
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martech
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account-based marketing
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adobe
Adobe, Microsoft, and LinkedIn have partnered to accelerate account-based experiences through new marketing solution integrations.
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Winners of 2019 Adobe Experience Maker and Marketo Revvie Awards announced
Wed, 27th Mar 2019
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data analytics
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martech
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cdp
Adobe has honoured companies at Adobe Summit 2019 for exceptional digital experiences with the Adobe Experience Maker and Marketo Revvie Awards.