Ad Fraud stories
Adlook appoints Darren Thompson and promotes Jacek Celiński as it sharpens UK focus and unifies EMEA growth under new leadership.
Affiliate fraud is draining advertisers' budgets by hijacking attribution, risking $71 billion in losses by 2025 and undermining trust in affiliate marketing.
Vudoo partners with PubMatic to bring shoppable, commerce-enabled ads to its programmatic marketplace via a single deal ID integration.
Hijacked Google Ads accounts are serving bogus installers that trick Mac users into running MacSync stealer via fake Evernote guides.
Cloaking dominates PropellerAds' 2025 safety report as stricter checks drive a 35% rise in blocked campaigns and more account suspensions.
DoubleVerify hires former Starcom executive Robert Millett to lead its first Melbourne office as it accelerates growth across Australia and APAC.
DoubleVerify flags surge in “zombie” Android app fraud as hijacked dormant accounts push bogus games that drain ad budgets and devices.
Online shopping scams in the UK jumped 416% in late 2025 as malvertising, social media fake shops and deepfake frauds surged, Gen warns.
PayPal-owned Honey is dropped by Rakuten's ad network, cutting it off from 2,000 merchants amid claims of affiliate fraud and link theft.
Hydrolix launches Bot Insights to reveal hidden AI bot traffic and six-figure cost leaks, promising real-time visibility across CDNs.
Unapproved peptide ads and listings have surged across online platforms since 2020, raising fresh concerns over consumer safety and oversight.
Integral Ad Science taps former LinkedIn leader Melissa Furze as Head of Data Science to steer an AI-first strategy in ad verification.
Integral Ad Science will roll out IAS Agent, an explainable AI assistant for ad measurement, to all platform users for free early next year.
Once harmless web clutter, parked domains now funnel over 90% of visitors to scams, malware and illegal content, Infoblox researchers warn.
AppsFlyer's 2025 Index shows Meta, TikTok and others closing in on Google and Apple as mobile ad spend concentrates at the top.
CTV is booming, but ads are often unseen or faked, costing brands millions and making independent verification an urgent industry priority.
TrafficGuard ramps up New York presence as US advertisers brace for rising ad fraud, with losses forecast to hit USD $172 billion by 2028.
Cake.Shop hires Rhiannon Brown as Commercial Director in Sydney, targeting transparent programmatic growth with independents and brands.
VIOOH partners with Dolphin to offer programmatic access to over 5,000 US digital out-of-home screens, reaching 50m monthly impressions.
SHAREit launches AI-powered ad platform to tap emerging-market growth, handling 180 billion daily requests and 150 million impressions.