PushON expands team with new senior hires amid demand rise

Manchester-based eCommerce consultancy PushON has bolstered its marketing team with three new senior hires to meet the rising demand for its digital marketing services.

The company has appointed Ryan Ip, Connor Martyn, and Daniela Popovici, each bringing extensive experience to enhance PushON's Paid Media capabilities. The addition of these professionals reflects the growing requirement for PushON's expertise, particularly in pay-per-click (PPC) and paid social media.

Ryan Ip and Daniela Popovici have joined as Senior PPC Consultants and will take charge of developing the pay-per-click strategy. Connor Martyn has been appointed as the new Paid Social Account Manager, tasked with overseeing high-performing campaigns across platforms such as Meta.

PushON supports eCommerce businesses aiming for significant growth by providing platform support and marketing solutions. The company is broadening its service offerings to include advertising on TikTok and Amazon, keeping pace with current digital marketing trends.

Sam Rutley, Managing Director at PushON, commented, "As more eCommerce businesses shift their focus to digital marketing, recognising they need to adapt to stay ahead, we've experienced a significant rise in demand for strategic, results-driven marketing solutions, such as paid media."

He further added, "The expansion of our team ensures we can continue to offer the expert support our clients need as they scale their operations. These new hires bring invaluable expertise and will allow us to keep delivering exceptional PPC and paid social campaigns that help our clients grow in an increasingly competitive space."

In response to the increased demand, PushON has doubled its marketing client base over the past year, securing accounts such as Ryan Air Conditioning, National Museums Liverpool, aden + anais, and Funky Home.

The consultancy anticipates doubling its marketing team within the next 12 months and projects a 48% increase in marketing revenue by the end of the current financial year.