eCommerceNews UK - Technology news for digital commerce decision-makers

Online marketing stories

Email attachment20260417 214069 mzyx0f

Constant Contact & Canva expand integration for small firms

Yesterday
#
digital transformation
#
rpa
#
cdp
Canva and Constant Contact add a one-click route from design to campaign, letting small firms and nonprofits publish across email and social media.
Flux result 00a96052 cc35 41a2 8e98 1f8f39cde1f5

World Cup ad spend at risk from campaign data flaws

Last week
#
gaming
#
martech
#
digital entertainment
World Cup ad data flaws could put USD $3.9 billion in spending at risk, as Grasp warns inconsistent campaign naming may distort reporting.
Flux result aa07a6b9 50c8 452d 9c87 29758ee9295b

AI Personality awards launch with USD $90,000 prize

Last month
#
genai
#
ai
#
ai ethics & governance
AI creator platforms launch awards with USD $90,000 prize fund as virtual personalities move deeper into the online economy.
Ad tracking abuse fake investment phishing malware web illustration

Keitaro ad tracker tied to more than 15,000 scam domains

Last month
#
malware
#
phishing
#
martech
Keitaro ad tracker abused in 15,500 scam and malware domains, as fraudsters cloak AI-themed investment lures from security watchdogs.
Haekal

Adapting to change: How SEO specialists can leverage Google's generative AI update

Last month
#
digital transformation
#
martech
#
genai
Google's generative AI update pushes SEO into a new era, forcing specialists to prioritise intent, E-E-A-T and NLP over rankings alone.
Geoff

Trust as a measurable asset for CMOs in the age of AI

Last month
#
cx
#
martech
#
partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
3d smartphone tiktok dashboard cross channel ad analytics growth

Perion debuts Outmax AI agent to optimise TikTok ads

Last month
#
martech
#
ai
#
marketing
Perion launches Outmax AI agent for TikTok, promising brands up to 25% better ad performance via its cross-channel optimisation engine.
Cozy uk living room digital detox reading by window cityscape

Global Day of Unplugging pushes brands to cut noise

Last month
#
data protection
#
cx
#
martech
Global Day of Unplugging puts pressure on brands to dial down digital noise and build more trusted, human and community-led connections.
Marketer analyzing rising budgets ai vs human audience dashboard

Marketers boost budgets as LLMs emerge as key audience

Thu, 19th Feb 2026
#
digital transformation
#
martech
#
digital entertainment
Marketers plan to raise content budgets for 2026 as large language models rapidly become a primary audience and core performance metric.
Stressed digital marketer ai referrals vs falling traffic analytics

AI referrals surge as web traffic falls & costs rise

Fri, 13th Feb 2026
#
data analytics
#
cx
#
martech
AI-referred traffic has surged 632% despite overall web visits slipping and rising acquisition costs squeezing digital marketing returns.
Desktop mobile security blocks hidden malicious ads warning icons

Cloaking drives surge in PropellerAds ad safety blocks

Fri, 13th Feb 2026
#
malware
#
ransomware
#
mdm
Cloaking dominates PropellerAds' 2025 safety report as stricter checks drive a 35% rise in blocked campaigns and more account suspensions.
Digital marketing control room screens real time dashboards office

Silverpush unveils real-time Trend Intelligence Platform

Fri, 30th Jan 2026
#
martech
#
marketing
#
social media
Silverpush launches a real-time Trend Intelligence Platform to turn fast-emerging cultural signals into live, brand-safe ad targeting.
Anonymised audience lift image

Anonymised unveils Audience Lift to boost ad targeting

Thu, 22nd Jan 2026
#
martech
#
data privacy
#
ai
Anonymised debuts Audience Lift, promising 30-40% performance gains by turning first-party data into dynamic, privacy-safe ad audiences.
European city skyline eu stars secure multi cloud management

emma adds IONOS to multi-cloud platform for Europe

Wed, 14th Jan 2026
#
digital transformation
#
hyperscale
#
cloud security
emma integrates IONOS Cloud into its platform, giving European organisations a sovereign multi-cloud option with unified cost and governance control.
Young uk entrepreneur night home office ai data london skyline

AI drives rise of solo 'Founder + AI' UK businesses

Mon, 12th Jan 2026
#
saas
#
martech
#
commerce systems
AI is fuelling a boom in solo UK “Founder + AI” ventures as entrepreneurs favour lean, automated operations over hiring staff.
Photocreditmhpmhpmediakonfiguratorcayenneturboelectric11

Porsche debuts cloud 3D configurator for Cayenne EVs

Mon, 12th Jan 2026
#
gaming
#
digital transformation
#
hyperscale
Porsche launches a cloud-based 3D Cayenne Electric configurator, streaming photoreal models to browsers, apps and dealer showrooms.
Binary brand logo fading ai circuit brain selects trusted logos

CEEK warns brands: win machine trust or vanish by 2026

Mon, 12th Jan 2026
#
devops
#
digital transformation
#
cx
Brands must build “machine trust” by 2026 or risk vanishing from AI-led discovery as CEEK warns creativity alone will no longer secure visibility.
Jaded london 3

Jaded London hires Verde to fuel £100m SEO growth push

Mon, 12th Jan 2026
#
martech
#
marketing
#
instagram
Jaded London taps Verde Digital for an SEO overhaul as it chases GBP £100 million in revenue and ramps up global streetwear expansion.
Cinematic neural shield over corporate office cybersecurity scene

Agentic AI poised to transform cyber defence & search

Sat, 10th Jan 2026
#
digital transformation
#
cx
#
martech
Agentic AI is set to move from hype to frontline tool by 2026, autonomously steering cyber defence workflows and search-led marketing.
Integral ad science hires melissa furze to lead ai push

Integral Ad Science hires Melissa Furze to lead AI push

Wed, 7th Jan 2026
#
data protection
#
data analytics
#
digital transformation
Integral Ad Science taps former LinkedIn leader Melissa Furze as Head of Data Science to steer an AI-first strategy in ad verification.