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Epsilon stories

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World Cup to spark UK spending surge & second screens

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World Cup set to kick off UK spending spree as fans splash out on home viewing gear and juggle matches with shopping on second screens.
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Epsilon links digital retail media to UK in-store sales

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Epsilon launches UK tool linking digital retail media to in-store sales, promising a single view of online and offline campaign impact.
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Wickes debuts home improvement retail media network

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digital transformation
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cx
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martech
Wickes has launched Wickes Connected Retail Media with Epsilon, blending store and digital data to target home improvement shoppers.
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Ocado Ads partners with Epsilon to boost retail media targeting

Wed, 3rd Dec 2025
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martech
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digital entertainment
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e-commerce
Ocado Ads partners with Epsilon to launch a retail media solution linking verified shopper data across TV, audio and online for better ad targeting.
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Iceland Foods expands retail media with Epsilon partnership

Thu, 2nd Oct 2025
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martech
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e-commerce
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marketing
Iceland Foods partners with Epsilon to expand its retail media, adding offsite ads, video formats, and an auction model to reach 9 million shoppers yearly.
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AI spending drives revenue gains for CPG & retail marketers

Wed, 23rd Jul 2025
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digital transformation
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data privacy
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ai
A survey of 300 senior marketers in Europe reveals 61% report revenue growth from AI, with varying adoption across UK, France, and Germany retail sectors.
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AWS unveils Bedrock AgentCore & boosts generative AI with $100 million

Fri, 18th Jul 2025
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ai security
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genai
AWS launches Bedrock AgentCore to enhance AI agent deployment and invests $100 million in generative AI development to boost enterprise applications.
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AWS unveils AgentCore suite & invests USD $100 million in AI agents

Thu, 17th Jul 2025
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digital transformation
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hyperscale
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ai security
AWS launches Amazon Bedrock AgentCore suite and invests USD $100 million to boost secure, scalable AI agent deployment for enterprises worldwide.
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John Lewis expands retail media to offsite digital channels

Tue, 1st Jul 2025
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cx
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martech
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adtech
John Lewis Partnership now allows brands to run ads offsite on digital channels using first-party data, expanding beyond its own platforms for broader reach.
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Loyalty, CTV, 'brandformance': Three martech trends in 2025

Fri, 13th Dec 2024
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cx
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martech
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marketing
As more and more platforms come online and the market continues to evolve, streaming services will have their 'golden age' with advertisers.
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Medallia launches new partner programme to drive innovation

Wed, 25th Sep 2024
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education, learning & training
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sales
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epsilon
Medallia has launched a new partner programme to empower independent software vendors and service integrators, promoting innovation and enhancing customer experiences.
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Grocery brands lead in personalisation amid rising consumer demand

Thu, 19th Sep 2024
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martech
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financial systems
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e-commerce
Grocery brands like Morrisons and Waitrose lead in personalisation, says Epsilon's new UK study, with 20% of consumers noting better tailored experiences.
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John Lewis enhances retail media capabilities for brands

Thu, 1st Aug 2024
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cx
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martech
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partner programmes
John Lewis introduces new retail media capabilities with Epsilon, empowering brands to craft adverts on johnlewis.com, enhancing customer engagement and sales.
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How marketers can leverage the 'art and science' power of generative and predictive AI

Thu, 25th Apr 2024
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edutech
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martech
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genai
Marketing professionals are increasingly harnessing the power of generative and predictive AI to drive campaign efficiency and insights; however, a solid data foundation is a prerequisite for success.
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Epsilon brings multi-cloud networking to enterprises with Aviatrix

Fri, 4th Dec 2020
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multi-cloud
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microsoft
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microsoft azure
Epsilon has partnered with Aviatrix to offer advanced multi-cloud networking for enterprises, delivering automation, control, and operational visibility.
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Epsilon appoints chief commercial officer to drive growth in new markets

Tue, 16th Jul 2019
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partner programmes
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epsilon
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commercial strategy
Epsilon names Lee Myall as chief commercial officer to spur global expansion into new markets, leveraging his 20 years of industry experience.