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Business Intelligence (BI) stories - Page 62

The prevalence of computers in business (and everywhere) generates enormous quantities of data. Business Intelligence seeks to extract further value from this data (after it has served its immediate purpose, and is shunted off to storage) through analysis and contextualization. If data is described as the ‘new oil’, BI is the derricks tapping the well. BI generally requires uniform data before analysis can take place, with data extracted from source systems and loaded into secondary structures such as ‘data warehouses/lakes’. The analysis outputs are typically sent to managers and executives within the business in the form of reports (or managers are equipped with the tools to create their own reports) assessing performance, providing insights or identifying opportunities.
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SNP unveils next generation of CrystalBridge software platform
Thu, 30th Jun 2022
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migration
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data analytics
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digital transformation
Data is a key pillar of every customer-centric organisation, as it relies on agile decisions to become increasingly sustainable and intelligent.
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Martech experts reveal the “buzz” on personalisation
Thu, 30th Jun 2022
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data analytics
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In the digital age, innovative technology must be leveraged to power an efficient and effective relationship marketing strategy.
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Salesforce announces latest generation of MuleSoft
Thu, 30th Jun 2022
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data analytics
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martech
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rpa
Salesforce has introduced the next generation of MuleSoft, a unified solution for automation, integration and APIs to automate any workflow.
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HPE GreenLake advances hybrid cloud experience with new services
Thu, 30th Jun 2022
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hybrid cloud
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data analytics
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martech
Hewlett Packard Enterprise enhances its HPE GreenLake platform and introduces new cloud services for enterprise cloud delivery.
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Data crucial to capture shoppers' wallets post-COVID
Thu, 30th Jun 2022
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data analytics
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martech
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planning
First-party data strategies key to driving personalisation, customer satisfaction, and long-lasting relationships according to a new report.
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How to achieve your monthly recurring revenue goals
Wed, 29th Jun 2022
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migration
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data analytics
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martech
Monthly recurring revenue (MRR) is the ultimate goal, the most important issue on which anyone in the IT channel should focus.
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MYOB improves data visibility and user access with Snowflake
Wed, 29th Jun 2022
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data analytics
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fintech
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martech
MYOB has chosen Snowflake's Data Cloud to improve access, management, and analysis of data, replacing existing data services.
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Overcoming hybrid and multi-cloud challenges to drive innovation
Wed, 29th Jun 2022
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data analytics
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fintech
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martech
The growth of cloud computing in the financial services industry presents both opportunities and challenges for companies in Australia and New Zealand.
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Qlik appoints Chris Powell as chief marketing officer
Mon, 27th Jun 2022
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data analytics
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commvault
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bi
Chris Powell appointed as Qlik's Chief Marketing Officer, leading marketing and communications globally with a focus on brand awareness and demand management.
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Consumers want personalisation, but don't trust brands with their data
Fri, 24th Jun 2022
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data analytics
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martech
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planning
Customers expect personalisation during every brand interaction but they don't trust brands to keep their personal data secure and to use it responsibly.
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Salesforce unveils new offerings for consumer goods companies
Thu, 23rd Jun 2022
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data analytics
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cx
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martech
Salesforce has announced new products for consumer goods companies to help brands navigate increasing market complexity more easily.
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Cloudera harnesses the power of cloud and data management for digital transformation
Thu, 23rd Jun 2022
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data analytics
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martech
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multi-cloud
Cloudera, the data analytics company, aims to advance digital transformation and make data and analytics accessible for all.
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IT and security team collaboration crucial to data security
Tue, 21st Jun 2022
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uc
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data analytics
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martech
Many IT and security decision makers are not collaborating as effectively as possible to address growing cyber threats.
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Martello and Mitel renew and extend their partnership
Mon, 20th Jun 2022
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uc
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data analytics
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martech
Martello extends partnership with Mitel to provide Mitel Performance Analytics software to more customers and partners.
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How a single mandate changed software development forever
Mon, 20th Jun 2022
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devops
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data analytics
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martech
The 20-year-old 'API Mandate' issued by Amazon continues to shape software development, leading the way for microservices and an 'API first' approach.
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DataStax secures US$115 million to fund database expansion
Mon, 20th Jun 2022
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data analytics
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martech
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planning
DataStax has secured US$115 million in funding, which it will use to develop and expand its Astra DB multi-cloud database and Astra Streaming service globally.
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Salesforce harnesses automated solutions with new developments
Mon, 20th Jun 2022
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data analytics
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martech
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cdp
Salesforce has launched Sales Cloud Unlimited, a new feature to help accelerate productivity with AI and automation.
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Cheetah Digital creates digital success for Starbucks
Mon, 20th Jun 2022
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data analytics
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cx
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martech
Cheetah Digital has revealed new insights from its customer Starbucks, demonstrating the success of the company's relationship marketing platform.
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Orbital Insight solution set to drive better data-driven decisions
Mon, 20th Jun 2022
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network infrastructure
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data analytics
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martech
Orbital Insight launches Site Intelligence, a new solution providing businesses with data-driven insights for better decision making.
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Productiv appoints Miles Kirkpatrick as chief revenue officer
Fri, 17th Jun 2022
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data analytics
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martech
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cdp
Miles Kirkpatrick appointed chief revenue officer at Productiv, bringing sales leadership experience from Sprinklr and Salesforce.