Payment Assist & eDynamix partner for unified dealer payments

Payment Assist UK and eDynamix have formed a strategic partnership to deliver an integrated payment solution for car dealerships through the exsto Customer Engagement Platform's exstoPay suite.

The collaboration sees Payment Assist become the official finance partner for exstoPay, allowing UK automotive dealers to manage a range of payment methods, including Merchant Card Services, Open Banking, and Buy Now Pay Later (BNPL), all within a single platform.

According to the companies, the integration will replace existing systems requiring multiple payment service providers, helping car dealerships simplify payment workflows, improve operational efficiency, and reduce costs related to multi-sourced payment solutions.

Chris Masters, Chief Payment Officer at Payment Assist, said, "Payment solutions in the garage network are often complicated and multi-sourced. Our integration with exstoPay removes the complexity caused by disconnected systems. One platform to manage all payment types means greater dealer efficiency and cost-effectiveness."

With this integration, dealerships can access FCA-regulated finance options quickly through Payment Assist's onboarding, gaining access to flexible finance packages from a provider with established standing in the sector. Payment Assist states it has a customer base of over 8,000 garages. It offers BNPL and retail finance solutions backed by the Manx Financial Group and under Financial Conduct Authority (FCA) regulation.

Iain Nickalls, Chief Executive Officer at eDynamix, commented, "This partnership is an important step forward in our mission to simplify dealership operations. Working with Payment Assist allows us to offer an embedded, end-to-end finance solution that benefits both dealers and their customers."

As part of the arrangement, car dealers can offer payment choices from the exstoPay platform, including card payments, bank transfers via Open Banking, and BNPL consumer finance, and manage them from a unified dashboard. The companies believe these capabilities will deliver a better experience for dealers and customers while ensuring seamless handling of payment processes.

Payment Assist brings experience from providing BNPL and retail finance products across a broad UK customer base, offering flexible terms, competitive rates, and support tailored to dealerships. These are all incorporated into the exsto ecosystem, where exstoPay is a feature component. The objective is for dealers to be able to launch new payment products and onboard with less complexity compared to the traditional approach.

Marcus Gregory, CEO at Payment Assist, stated, "We're thrilled to be partnering with such a well-established and respected business as eDynamix. This collaboration goes beyond technical integration — it's a clear statement of intent. It reinforces our commitment to delivering smarter, more connected finance solutions that genuinely support both dealerships and their customers."

Payment Assist and eDynamix have indicated that the partnership reflects a shared approach to reshaping the process of taking payments within automotive retail, moving towards streamlined, all-in-one services for dealerships and more options for end customers. The exstoPay platform now unites a full set of major payment options under a single digital environment, while offering support and regulated finance from Payment Assist.