eCommerceNews UK - Technology news for digital commerce decision-makers
United Kingdom
Guides
#
commerce systems
#
customer data platforms
#
data analytics
#
digital signage
#
payment technologies
Search
Stories by Alban Villani
Consumer experience: Is it forgotten in the Retail Media frenzy?
Tue, 22nd Aug 2023
#
data analytics
#
cx
#
martech
Ultimately, it’s about the consumer experience. When we put the individual shopper at the centre of the advertising, everyone wins.
